Competitive Analysis

Gaining a Competitive Edge

The quantity and quality of the competition has a crucial impact on a brand’s search marketing strategy. To develop a compelling competitive strategy you must understand your competitors’ “game plan” in order to gain an online competitive advantage.

Competitive Analysis Report

There are a number of tools used in acquiring and aggregating competitive intelligence including the competitive report. This report is an indispensable tool designed to help our clients successfully navigate the evolving online marketplace, and stay informed about your progress in relation to your rivals. Through metric-driven competitive analysis, Catalyst identifies a competitor’s strength and weaknesses and recommends search marketing strategies based on the positioning of major players in a brand’s specific category.

Global Capabilities

Uniquely positioned via innovative technology and expertise, Catalyst provides detailed competitive analysis and recommendations. Reporting is available for the U.S., as well as internationally, on all major search engines with competitive strategy breakdowns for each country and search engine.

Improving Performance

Catalyst tracks key phrases related to the brand’s category and products and competitor brands that are included in the analysis. Once data is collected, Catalyst provides analysis on the events and factors driving the metrics and provides recommendations on how to improve performance.

Ready to Get Started?

Contact us today to start taking your search results to the next level.