Linking Strategies and Authority Building
Catalyst Online recognizes that linking is an integral part of the organic process, and is one of the most important factors for increasing visibility for your website in the Search Engine Results Pages. Building links from credible and relevant 3rd party sites not only generates direct traffic, but also increases brand awareness within your target demographic.
Link acquisition tactics are site-specific and vary widely according to audience, timing and existing content. Catalyst will work closely with the client to create a strategy that defines goals and metrics, while leveraging assets and relationships.
Catalysts Link Building Strategy Includes, but is not limited to:
• Analyzing the existing link profile and identifying areas of the site to target and strengthen
• Researching opportunities within the clients niche community as well as competitive landscape, and engaging online influencers
• Submitting important sections of the clients site to top online directories
• Optimizing existing links by relationship-building with webmasters
• Working closely to collaborate with partner agencies and media to optimize current and develop new relationships
Catalyst Online strives to commence an ongoing dialog with the Client to ensure all possible resources are utilized advantageously. Keeping current with industry trends and news positions Catalyst to have the opportunity to forecast predictions and adapt with this constantly evolving industry. Our goal is to build partnerships and trust paramount to your brand’s popularity, discoverability, and longevity.
