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Catalyst Search Marketing

Headquartered in Boston, Catalyst online, a WPP company, is a leading provider of search marketing services with nearly a decade of experience in both search engine optimization (SEO) and paid search services (PPC). Our clients include small, mid-size and multi-national organizations in the consumer package goods, entertainment, business to business, biotech and pharmaceutical industries, including Procter & Gamble, A&E Television, Iron Mountain, Pfizer and Novartis.

Maximizing the potential of search marketing requires a comprehensive understanding of how search engines work and the ability to act quickly in an ever-changing online landscape. Catalyst Search Marketing delivers:

Search marketing is one of the best sources of qualified, targeted traffic and meaningful market data, whether that traffic originates from paid or organic search results.

 
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Search Marketing continues to Evolve By: Heather Frahm
On: April 26, 2008

Marketers are constantly challenged with how to best segment our consumers.  Search offers an option to allow the consumer to self segment and this option is further evolving.  As we all know, segmentation can begin at the keyphrase level.  What you may not know, Yahoo is allowing us to further enhance this ability.  Let me introduce, Honda’s drive […]

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